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Josie Maran Natural SPF

Non-yuck natural SPF: win!

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Sail Duffle

Tory Burch goes colorful-casual with this awesome beach, sand, surf, sail bag.

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Pendleton Portland Collection

Get beach ready with some old Americana.

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Rayban Youngster

I love these because they’re not so shiny that the timid among us can’t pull off a mirrored frame.

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Beach Blanket

Love these colors, love my daydream about August better.

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Sunhat

Turn baby into some kind of 80s-Tom-Hanks-on-a-beach impersonator.

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Raen Ryko

Bringing Lolita back for summer.

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Copa Beach Chair

Now I’m really working on bringing summer here sooner.  You’re welcome.

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Browne & Co

Browne knows what they’re doing for summer fun. Check out these sailboat popsicle molds.  See also: the rocket, the robot, and the classic.

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Striped Bandage

Victoria’s latest take on swimwear.

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Comptoir Sud Pacifique Coco Extreme

It’s as if they snooped my childhood and rang up the precise set of flavors and scents that swaddle me up in memory love.  Also, they made this smell absolutely, edibly delicious.  #8.

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Le Pixel

If you were looking for a way to stand out on the beach, Le Pixel has a solution for you.

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Conde Nast Towel

Yum, popsicles on the beach.

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Natori Aurora

Love these tie-dye towels by Natori.  They’re more beautiful than all my suits though…

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Argan Oil

While you’re swimsuit shopping, you should probably also prep that beach body with Argan lotion.

Or you could go old school with cocoa butter and vitamin E.  (I’m loving this stuff, and this much will get you through summer.)

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Rainbow

Dorky fun in the sun.

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Flower Swim Cap

Go retro this year and keep your curls dry at the beach.

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Rafia Stripe

The perfect sunhat.

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Huit Edito

Supposedly, this bikini features “air-filled cleavage technology” but that’s not why I’m loving it.  Look at those little buttons – so cute!

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